<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Zachary Williamson</title>
	<atom:link href="http://zacharykwilliamson.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://zacharykwilliamson.com</link>
	<description>SEO Outsourcing Consultant</description>
	<lastBuildDate>Fri, 03 Feb 2012 03:39:06 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
		<item>
		<title>Expert Keyword Research (2012 Revisited)</title>
		<link>http://zacharykwilliamson.com/keyword-research/</link>
		<comments>http://zacharykwilliamson.com/keyword-research/#comments</comments>
		<pubDate>Thu, 12 Jan 2012 11:04:38 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[analysis]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[expert]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[post panda seo]]></category>
		<category><![CDATA[search queries]]></category>
		<category><![CDATA[seo +]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2626</guid>
		<description><![CDATA[As the ever changing algorithms evolve, so must your SEO techniques. People often ask me, &#8220;what&#8217;s your favorite SEO tactic?&#8221; and my answer is always KEYWORD RESEARCH. Its the foundation of any SEO campaign and therefore, the most important aspect. Here I will talk about keyword tools, longtail keywords, 2012 post Panda changes and various [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/keyword-research/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p>As the ever changing algorithms evolve, so must your SEO techniques. People often ask me, &#8220;what&#8217;s your favorite SEO tactic?&#8221; and my answer is always <strong>KEYWORD RESEARCH</strong>. Its the foundation of any SEO campaign and therefore, the most important aspect. Here I will talk about keyword tools, longtail keywords, 2012 post Panda changes and various keyword analysis strategies.</p>
<h2>1. First Thing&#8217;s First What are Longtail Keywords?</h2>
<p>Longtail keywords are those that are found toward the &#8220;long tail&#8221; of the bell curve. My sloppy little image below illustrates this.</p>
<div id="attachment_2641" class="wp-caption aligncenter" style="width: 484px"><a href="http://zacharykwilliamson.com/wp-content/uploads/longtail-keywords-graph-chart.png"><img class=" wp-image-2641 " title="longtail-keywords-graph-chart" src="http://zacharykwilliamson.com/wp-content/uploads/longtail-keywords-graph-chart.png" alt="Longtail Keywords Graph Chart" width="474" height="195" /></a><p class="wp-caption-text">click to enlarge</p></div>
<h2>2. Studying Keyword Competition</h2>
<p>The <a title="Adwords Keyword Tool" href="https://adwords.google.com/select/KeywordToolExternal" target="_blank">Google Keyword Tool</a> gives you two pieces of data, monthly searches and competition level. The problem is that their competition ranking system is almost always inaccurate when determining the competitiveness of longtail keywords. The reason is because the true competitiveness of a keyword depends on more variables than the ones that Google uses.</p>
<h2><a href="http://zacharykwilliamson.com/wp-content/uploads/competition-for-search-queries.png"><img class="size-medium wp-image-2679 alignright" title="competition-for-search-queries" src="http://zacharykwilliamson.com/wp-content/uploads/competition-for-search-queries-300x192.png" alt="Competition for Search Queries" width="300" height="192" /></a></h2>
<p>Since I&#8217;m currently working in the <a title="Adult SEO Services" href="http://zacharykwilliamson.com/porn-seo" target="_blank">Porn SEO</a> arena, I&#8217;ll give this example&#8230; &#8220;Sex Chat gets&#8221; xxx searches per month and Google gives it a competitiveness ranking of xxx while &#8220;<a title="Romanian Sex Cams" href="http://romanialivechat.com/" target="_blank">Romanian Sex Chat</a>&#8221; gets XXX per month yet it has the same competitiveness ranking of xxx. According to this metric they have an equal amount of competition but common sense tells us this is not true. Instead of counting on their tool, I use my own little method to more accurately measure this. Using the number of monthly searches vs the number of results found when actually searching for the keyword (e.g About 4,220,000 results (0.19 seconds)) vs the amount of inbound links to the domains within the first 10 results vs the level of on-page optimization of those first 10 results vs a little but of common sense. With these metrics, one can get a better idea of the competition level of the keyword and a better understanding of what type of content will be needed as well as how much link building will be needed to achieve 1st page rankings.</p>
<h2><a href="http://zacharykwilliamson.com/wp-content/uploads/brain-keyword-research.gif"><img class="alignleft size-full wp-image-2677" title="brain-keyword-research" src="http://zacharykwilliamson.com/wp-content/uploads/brain-keyword-research.gif" alt="Use your brain as a keyword research tool" width="256" height="210" /></a>3. The Best Keyword Tools</h2>
<p>While there are many keyword tools that require registration or even payment, the most trusted tool for keyword research is the human brain. Start by thinking of all the search terms that you would type in if you were looking for your product or service. The reason I suggest this is because sometimes you will be able to think of search queries that might not have been returned by automated tools. An example of this the fact then when I use keyword tools for the query strip clubs they should have also suggested girly bars or lap dance bars which also get tons of traffic but they didn&#8217;t so I had to use human intuition instead. My second most favorite is the Google Keyword Tool and it happens to be free and requires no signup as well. Once I use my own intuition to compile a list I then plug those into Google&#8217;s keyword tool to expand on the list and to get the stats for each one. I still haven&#8217;t found a keyword tool or service worth paying for so save your money.</p>
<h2>4. Use Keyword Synonyms!</h2>
<p>Previously 2% keyword density was the suggested practice for keyword placement within your text however, is now too much in the <a title="After Panda SEO Tips" href="http://zacharykwilliamson.com/post-panda-seo-tips/" target="_blank">Post-Panda SEO</a> era as it disrupts the natural flow of writing and tends to look spammy. Instead, use keyword synonyms or semantically related keywords because Google now loves synonyms. An example for this article could be keyword research, search query research, keyword analysis or keyword inquisition. Using this strategy you can really get your keyword density up to 3% or higher without catching the attention of Google’s webspam team. Use an <a title="online thesaurus" href="http://thesaurus.com" target="_blank">online thesaurus</a> if you need help finding good synonyms.</p>
<h2>5. What Keywords are Your Competitors Using?</h2>
<p>Saving the best suggestion for last&#8230; Find out what keywords your competitors are going after and target the same ones! Let them do all the work for you. You can easily see what keywords your competition is trying to rank for by looking at the keywords they use in their titles, meta tags and other <a title="On-page SEO" href="http://zacharykwilliamson.com/on-page-seo-attributes/" target="_blank">on-page attributes</a>. You can also find information about what keywords your competition is ranking for by looking at <a title="SEM Tools" href="www.semrush.com/" target="_blank">SEMrush</a>, <a title="Traffic Stats Tool" href="http://alexa.com" target="_blank">Alexa</a> and <a title="Compete.com traffic tools" href="http://compete.com" target="_blank">Compete.com</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/keyword-research/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How to Write Panda-Friendly Articles</title>
		<link>http://zacharykwilliamson.com/writing-a-panda-friendly-article/</link>
		<comments>http://zacharykwilliamson.com/writing-a-panda-friendly-article/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 03:39:37 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[Post Panda SEO]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[panda update]]></category>
		<category><![CDATA[panda-friendly articles]]></category>
		<category><![CDATA[seo +]]></category>
		<category><![CDATA[seo outsourcing]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2653</guid>
		<description><![CDATA[Writing Panda-Friendly articles is the foundation of any modern day SEO campaign. Googlebot armed with the new Panda algorithms, is scouring the internet looking for poorly written content and punishing anyone that doesn&#8217;t comply. This is why changing up your article writing style may be one of the most valuable Post-Panda SEO tips I have [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/writing-a-panda-friendly-article/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p><a href="http://zacharykwilliamson.com/wp-content/uploads/write-panda-friendly-articles.png"><img class="alignleft  wp-image-2654" title="write-panda-friendly-articles" src="http://zacharykwilliamson.com/wp-content/uploads/write-panda-friendly-articles.png" alt="How To Write Panda Friendly Articles" width="160" height="156" /></a>Writing Panda-Friendly articles is the foundation of any modern day SEO campaign. Googlebot armed with the new Panda algorithms, is scouring the internet looking for poorly written content and punishing anyone that doesn&#8217;t comply. This is why changing up your article writing style may be one of the most valuable <a title="After Panda Search Engine Optimization Advice" href="http://zacharykwilliamson.com/post-panda-seo-tips/" target="_blank">Post-Panda SEO tips</a> I have to offer.</p>
<h1>1. Small Informational Bites</h1>
<p>Keep the paragraphs short; Between 3 to 6 sentences long and separate them with headers. Online writing is different than normal print publications in the sense that the average online reader is less engaged and therefore, wants to read small bites of information. Rather than having large blocks of text that might make a reader click away, keep your paragraphs short and packed full of information. No fluff!</p>
<h1>2. Semantic Keyword Density</h1>
<p>2% keyword density is too much in the Post-Panda era as a 1000 word article would have to mention the keyword at least 20 times and this totally looks spammy. Instead, use keyword synonyms or semantically related keywords because <a title="Matt Cutts Talks About Synonyms and Google" href="http://www.mattcutts.com/blog/google-synonyms/" target="_blank">Google now loves synonyms</a>. An example could be replica watches, imitation watches, counterfeit watches or fake Rolexes. Using this strategy you can really get your keyword density up to 3% or even 4% without raising red flags with Google&#8217;s webspam team. I also suggest reading my more in-depth article titled, <a title="Keyword Analysis Expert Zachary Williamson" href="http://zacharykwilliamson.com/keyword-research/" target="_blank">Kewyord Research Expert</a>.</p>
<h1><a href="http://zacharykwilliamson.com/wp-content/uploads/seo-friendly-article-writing.png"><img class="alignright size-full wp-image-2658" title="seo-friendly-article-writing" src="http://zacharykwilliamson.com/wp-content/uploads/seo-friendly-article-writing.png" alt="SEO-Friendly Article Writing Tips" width="313" height="308" /></a>3. Create Bulleted or Numbered Lists</h1>
<p>Readers like to see bulleted and numbered list because it helps them to find useful information when skimming or scanning your article. In addition, search engines read the HTML attributes that create these list and give more weight to the article. You can put the whole article into a numbered format as I have done here or just create a number or bullet list summarizing, outlining or indexing the subject matter.</p>
<h1>4. Use More Than Just Text</h1>
<p>Other forms of online content increase the quality of your <em>SEO-friendly articles</em>. Include high quality images, polls, relevant videos, quizzes, graphs, tables, charts or flash. A great example of this would be <a title="Squidoo Article Site" href="http://www.squidoo.com" target="_blank">Squidoo</a> or <a title="Hubpages 2.0 site" href="http://www.hubpages.com" target="_blank">Hubpages</a>; These guys won&#8217;t even publish your article unless they include a few of these bells and whistles.<br />
<iframe src="http://www.youtube.com/embed/L1zWBV_ARYw" frameborder="0" width="500" height="284"></iframe></p>
<h1>5. Panda Approved Article Length</h1>
<p>Some topics require more words than others however, longer is almost always better so try to aim for a minimum of 750 words. While this article may only be around 750 words it is packed with information, reads as a step-by-step guide and fully covers the topic. If I was writing about nuclear fusion, I would expect to write a couple of thousand words to accurately discuss the topic.</p>
<h1>6. Give Outbound Links</h1>
<p>This sounds crazy right?!? Why in the world would you want to give away links and loose your link juice? I can and will write a full article about this post Panda tip but in this article, I will just summarize. Google likes to crawl as much as possible and if you can provide a relevant link to a helpful resource and the user clicks-through and sticks, then Google will reward you for it. The rules are simple, do not link to any page or site that competes for the same type of traffic. Link only to high authority sites like .edu, .gov or any high PR site. For an example just look at my outbound links here or in this post <a title="Post Panda Article Marketing" href="http://zacharykwilliamson.com/post-panda-article-marketing-tips/" target="_blank">Post-panda Article Marketing Tips</a>.</p>
<h1>7. If <a title="Outsourcing Search Engine Otpimization" href="http://zacharykwilliamson.com/seo-outsourcing/" target="_blank">Outsourcing Your SEO</a> Articles</h1>
<p>Outsourcing your article writing is not really something I suggest because from what I have seen, no company out there understands the Panda-friendly article guidelines or if they do understand them they don&#8217;t want to follow them. That being said, if you will be outsourcing your SEO articles to other countries like India, Philippines and Romania make sure the copywriters write English like Americans write it. Common mistakes are punctuation, incorrect singulars and plurals, future, past and present tenses and poor sentence construction. Even little things like, &#8220;I am interested to cars&#8221; when a true English speaking person would say, &#8220;I am interested in cars&#8221;. If an 8 year old child can tell the difference, then you better believe a multibillion dollar company like Google can tell the difference too.</p>
<h1>8. Create User Activity</h1>
<p>Get the reader to engage by asking questions or evoking them to comment below. Google loves to see user generated content and user activity. The best way to give an example of this is by asking you a few questions here&#8230;</p>
<ul>
<li><strong>Was this article helpful?</strong></li>
<li><strong>Are there a few things that you might have disagreed with?</strong></li>
<li><strong>Is there anything I left out?</strong></li>
</ul>
<p>Please let me know in the comments below.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/writing-a-panda-friendly-article/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Seat Lease Outsourcing Pampanga</title>
		<link>http://zacharykwilliamson.com/seat-lease-outsourcing/</link>
		<comments>http://zacharykwilliamson.com/seat-lease-outsourcing/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 14:12:42 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[bpo]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[philippines]]></category>
		<category><![CDATA[seat leasing]]></category>
		<category><![CDATA[warm seat]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2628</guid>
		<description><![CDATA[Seat lease outsourcing is an ideal solution for any small to mid-sized company looking to expand operations or lower overhead costs. Most seat leasing options only provide the work station and infrastructure while, other options include what&#8217;s known as a &#8220;warm seat&#8221;. This is where the employee is provided as well. In this article, I [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/seat-lease-outsourcing/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p><a href="http://zacharykwilliamson.com/wp-content/uploads/seat-lease-outsourcing.jpg"><img class="alignleft size-thumbnail wp-image-2635" title="seat-lease-outsourcing" src="http://zacharykwilliamson.com/wp-content/uploads/seat-lease-outsourcing-150x150.jpg" alt="Seat Lease Outsourcing Philippines, India and Romania" width="150" height="150" /></a>Seat lease outsourcing is an ideal solution for any small to mid-sized company looking to expand operations or lower overhead costs. Most seat leasing options only provide the work station and infrastructure while, other options include what&#8217;s known as a &#8220;warm seat&#8221;. This is where the employee is provided as well. In this article, I will discuss the benefits and the differences between each. Also read <a title="Different Outsourcing Options" href="http://zacharykwilliamson.com/the-levels-of-outsourcing/" target="_blank">Levels of Outsourcing</a> if you are not already familiar with other outsourcing solutions.</p>
<h2>What is Seat Lease Outsourcing?</h2>
<p>Seat leasing is when you rent or lease a work station in an already established outsourcing facility. In this model, the lessor provides the office, work station and the necessary infrastructure to run your campaign or process. In addition, other services such as dialer, telco, IT support and human resources can be provided. It is up to the lessee to fill the seat and manage the staff. Most seat lease packages are charged at a flat monthly rate.</p>
<h2>What is a Warm Seat?</h2>
<p>A warm seat lease is where the lessor provides the recruiting and training of the work staff, while the management is left up to the lessee, unless otherwise stipulated in the contract. Warm seat leasing services also include payroll and other HR responsibilities. A warm seat provides a turn-key solution and is the quickest way to get up and running.</p>
<h1>Check Out Our Location</h1>
<p><iframe src="http://maps.google.com/maps?f=q&amp;source=s_q&amp;hl=en&amp;geocode=&amp;q=sm+clark+angeles+city+philippines&amp;aq=&amp;sll=37.0625,-95.677068&amp;sspn=44.118686,107.138672&amp;vpsrc=0&amp;ie=UTF8&amp;hq=sm+clark&amp;hnear=Angeles+City,+Pampanga,+Central+Luzon,+Philippines&amp;t=h&amp;ll=15.156592,120.578205&amp;spn=0.027855,0.025195&amp;output=embed" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" width="425" height="350"></iframe><br />
<small><a style="color: #0000ff; text-align: left;" href="http://maps.google.com/maps?f=q&amp;source=embed&amp;hl=en&amp;geocode=&amp;q=sm+clark+angeles+city+philippines&amp;aq=&amp;sll=37.0625,-95.677068&amp;sspn=44.118686,107.138672&amp;vpsrc=0&amp;ie=UTF8&amp;hq=sm+clark&amp;hnear=Angeles+City,+Pampanga,+Central+Luzon,+Philippines&amp;t=h&amp;ll=15.156592,120.578205&amp;spn=0.027855,0.025195">View Larger Map</a></small></p>
<h1>Seat Leasing Comparison Chart</h1>
<p style="text-align: center;"><a href="http://zacharykwilliamson.com/wp-content/uploads/seat-lease-comparison-chart.png"><img class="wp-image-2632 aligncenter" title="seat-lease-comparison-chart" src="http://zacharykwilliamson.com/wp-content/uploads/seat-lease-comparison-chart.png" alt="Seat Leasing Comparison Chart" width="581" height="249" /></a></p>
<h2>Which Option is Better for Me?</h2>
<p>This is a hard question to answer without fully analyzing your business model and goals. That being said, both of these options give you full control over the outsourced process and the ability to sit in the captain&#8217;s chair because both options allow to monitor the operation with full transparency and call all the shots.</p>
<h1>Our Seat Leasing Facility Pampanga, Philippines</h1>
<p><iframe src="http://www.youtube.com/embed/ilsM15tavQU" frameborder="0" width="560" height="315"></iframe><br />
Pampanga, Philippines is an ideal location for call center outsourcing and is the fastest growing business district in the country. Conveniently located near Clark Air Base, Diosdado Macapagal International Airport is the only international airport in the country big enough to accommodate the Airbus. In fact, the Philippines government has already annexed the land surrounding the areas where they will be building a speed rail that will make DMIA the country&#8217;s official international airport. On Jan 2010 the board of directors approves a $1.2 billion dollar plan to develop 3 passenger terminals. This and our infrastructure, makes our facility an ideal location for call center processes or <a title="Outsourcing Search Engine Optimization" href="http://zacharykwilliamson.com/seo-outsourcing/" target="_blank">SEO outsourcing</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/seat-lease-outsourcing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>.XXX and Net Neutrality</title>
		<link>http://zacharykwilliamson.com/xxx-and-net-neutrality/</link>
		<comments>http://zacharykwilliamson.com/xxx-and-net-neutrality/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 03:48:21 +0000</pubDate>
		<dc:creator>adultsearch</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[.XXX]]></category>
		<category><![CDATA[censorship]]></category>
		<category><![CDATA[domain names]]></category>
		<category><![CDATA[manwin]]></category>
		<category><![CDATA[Net Neutrality]]></category>
		<category><![CDATA[porn seo]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2590</guid>
		<description><![CDATA[Is .XXX Internet Censorship?

Many people claim that .xxx domains are just another form of internet censorship. The impact that these domains will have on search engines and porn SEO is yet to be determined, but it will have an effect.
A Brief History of .XXX sTLD
The idea of a .xxx sponsored top-level domain (sTLD) for adult related [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/xxx-and-net-neutrality/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><h1>Is .XXX Internet Censorship?</h1>
<p><strong><a href="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-logo2.jpg"><img class="alignleft size-full wp-image-2608" style="margin-left: 10px;margin-right: 10px" src="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-logo2.jpg" alt="net-neutrality-dot-xxx" width="275" height="188" /></a></strong></p>
<p>Many people claim that .xxx domains are just another form of internet censorship. The impact that these domains will have on search engines and <a title="Porn SEO Expert Zachary Williamson" href="http://zacharykwilliamson.com/porn-seo" target="_blank">porn SEO</a> is yet to be determined, but it will have an effect.</p>
<h3>A Brief History of .XXX sTLD</h3>
<p>The idea of a .xxx sponsored top-level domain (sTLD) for adult related sites has been around since 2000 when it was first proposed by <a href="http://www.icmregistry.com/" target="_blank">ICM Registry</a> to <a href="http://www.icann.org/" target="_blank">ICANN</a> (Internet Corporation for Assigned Names and Numbers). Not much came of this proposal and it was resubmitted in 2004. It came under almost immediate controversy and dissent from some unlikely forces, in particular the largely Southern California based adult video and DVD industry and those concerned with keeping <a href="http://topics.nytimes.com/topics/reference/timestopics/subjects/n/net_neutrality/index.html" target="_blank">net neutrality</a>.</p>
<h4>Rejecting Top Level Adult Domains</h4>
<p>June of 2005 saw a preliminary approval of .xxx but it was taken off the ICANN Governmental Advisory Committee agenda in December which placed its future in limbo. On May 10, 2006 ICANN reversed it&#8217;s prior approval for a .xxx sTLD. Early 2007 saw it&#8217;s resurgence when ICANN put up a revised proposal open to public comment but it was again rejected on March 30, 2007.</p>
<h4>.XXX Rebirth &amp; Approval</h4>
<p>In  June of 2008, ICM filed for an independent review of the ICANN decision and was granted a live hearing in September of 2009. ICANN&#8217;s Independent Review Panel issued it&#8217;s decision on February 19, 2010. Their findings were that &#8220;.xxx sTLD met the required sponsorship criteria.&#8221; This decision fast-tracked making .xxx a soon to be future reality, but required ICM to restart the process. Finally on March 18, 2011 ICANN&#8217;s board approved the registry agreement with ICM for .xxx as a sTLD. The board voted 9 in favor, 4 against and 3 in absentia.</p>
<h4>Adult Domain Names Now Available</h4>
<p>General Availability of .xxx domains went live on December 6, 2011 after a pre-sale period of domains for registered trademark owners and persons already with established domains who wished to purchase the matching .xxx sTLD. ICM is expected to make over $200 million USD a year selling .xxx domains.</p>
<p><a href="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-layla-starr.jpg"><img class=" wp-image-2592 alignleft" style="margin: 10px" src="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-layla-starr-300x195.jpg" alt="" width="300" height="220" /></a></p>
<h3>.XXX Push-Back</h3>
<p>Critics of .xxx helped stave off the inevitable approval of it for over a decade. Many argued that passing .xxx as an adults only domain would have negative effects on net neutrality and that it would be only a matter of time before politicians and concerned citizen groups would be demanding that all adult related material be subjected and pushed into the dark corner of the .xxx world. This would be a near death blow to net neutrality and set precedents for future segregation and censorship.</p>
<h4>Political Pressures</h4>
<p>Those who feared this appear to be right. Shortly after the first ICANN rejection in 2000, Rep. Fred Upton (R-Michigan) wanted to know why ICANN was against &#8220;a means of protecting our kids from awful, awful filth which is sometimes widespread on the Internet.&#8221; This was quickly followed by Sen. Joseph Lieberman (D-Connecticut) who felt that adult sites should &#8220;abide by the same standard as the proprietor of an X-rated movie theater.&#8221; Should mindsets like this win over the masses or pass laws it would be relatively simple for an internet provider to simply block all domains with the .xxx suffix by simply not allowing persons on their network to view these sites. No could argue that this is not a form of internet censorship.<br />
<a href="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-manwin1.jpg"><img class="alignleft  wp-image-2599" style="margin: 10px" src="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-manwin1-300x128.jpg" alt="" width="295" height="215" /></a></p>
<h4>Porn Valley Foes to .XXX</h4>
<p>Surprisingly the adult internet, video and DVD companies came out strongly against the idea of a .xxx sTLD. In November of 2011, Manwin, the parent company of Brazzers.com, and one of the largest and most popular adult sites in the world has <a href="http://www.manwin.com/press3.php" target="_blank">filed a lawsuit</a> against ICM and ICANN for antitrust violations. Managing partner of Manwin, Fabian Thylmann says, &#8220;This is a monumental case impacting the entire business community and the Internet ecosystem. It uncovers a pernicious monopoly at the very heart of the Internet. Ending anti-competitive practices by ICM and ICANN will not only protect business, but help other companies compelled to pay a fee to keep their names un-associated with a .XXX designation.&#8221;</p>
<p>Thylmann believes that by creating the .xxx sTLD individuals and companies will be forced to by the .xxx domain as a defensive measure to prevent squatters from registering their trade names and domains with the .xxx suffix. ICM&#8217;s .xxx fee is $99.99 USD per year via GoDaddy.com and 60 plus other accredited registrars are listed on the ICM webpage which may offer similar or more expensive pricing. This fee is roughly ten times the amount of a standard .com registration.</p>
<p>Manwin further showed their distaste for .xxx by issuing a statement on December 2, 2011 stating that they would not be engaging or doing business with internet sites registered with a .xxx domain. &#8220;The lawsuit was just the beginning. Through this ban we hope to make a strong statement against the .XXX domain,&#8221; said Thylmann.</p>
<p><a href="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-free-speech-coalition.jpg"><img class="wp-image-2601 alignleft" style="margin-top: 10px;margin-bottom: 10px;margin-left: 20px;margin-right: 20px" src="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-free-speech-coalition-300x141.jpg" alt="" width="310" height="190" /></a></p>
<h4>Adult Lobbying Group Weighs-In</h4>
<p style="text-align: left">Another opponent to .xxx is the Free Speech Coalition (FSC). They are a lobbying organization primarily compromised of adult industry members and lawyers. In October of 2011 they issued a PDF titled &#8220;<a href="http://fscblogger.files.wordpress.com/2011/10/fsc-xxx-guide.pdf" target="_blank">Adult Business Guide to .XXX&#8230;Buyer Beware</a>.&#8221; This 12-page document is packed with information and provides some useful information. It points out that .xxx is likely to fail like many other sTLDs that were approved, but never saw much success including:</p>
<ul>
<li>.travel</li>
<li>.museum</li>
<li>.mobi (to an extent, this is slowly catching on)</li>
</ul>
<p style="text-align: left">Another point in the pamphlet suggests that many countries made it clear to ICANN that they would block any .xxx site. Your site would literally be blacklisted in a country that chooses not to allow access to .xxx sites regardless of content. They also go into great detail about the ins-and-outs of why they oppose .xxx.</p>
<p>Their PDF explains in detail:</p>
<ol>
<li>IFFOR (International Foundation for Online Responsibility) &#8212; This is a non-profit entity set up by ICM Registry to govern the .xxx platform. ICM Registry selected IFFORs board members and placed itself and key ICM Registry executives in the leadership position.</li>
<li>Why you should choose not to participate in .xxx.</li>
<li>Prices to register a .xxx domain from different registrars.</li>
</ol>
<div>
<h4>Who&#8217;s Buying .XXX Domains?</h4>
</div>
<div>According to a <a href="http://elie.im/blog/web/porn-domain-not-that-sexy-no-rush-to-have-xxx/" target="_blank">Stanford University researcher</a>, only 24% of the top 50,000 most popular web sites in the world have purchased their .xxx equivalent as of December 24, 2011.</div>
<div></div>
<div>
<div id="attachment_2602" class="wp-caption aligncenter" style="width: 310px"><a href="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-alexa-ranking.jpg"><img class="size-medium wp-image-2602" src="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-alexa-ranking-300x255.jpg" alt="" width="300" height="255" /></a><p class="wp-caption-text">Percent of Top 50,000 Alexa Ranked Sites Who Registered .xxx The number of sites registered per day also seems to be trending downward.</p></div>
<p>&nbsp;</p>
</div>
<div style="text-align: left">
<div id="attachment_2603" class="wp-caption aligncenter" style="width: 310px"><a href="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-alexa-top-50000.jpg"><img class="size-medium wp-image-2603" src="http://zacharykwilliamson.com/wp-content/uploads/net-neutrality-alexa-top-50000-300x203.jpg" alt="" width="300" height="203" /></a><p class="wp-caption-text">Registration Date of Top 50,000 Alexa Ranked Sites</p></div>
</div>
<h4>What Does the Future Hold for .XXX?</h4>
<div style="text-align: left">
<p>While the future success or failure of .xxx is still yet to be decided, there is a compelling argument to be made and evidence suggests that perhaps the need for a new sTLD that took over 10 years (and a rumored $12 million USD) to finally become a reality was never really needed or wanted in the first place.</p>
<div>The Internet has always been a bastion of free speech and expression in digital format. The addition of a .xxx certainly brings up the topic of net neutrality and has the potential to march us further down the road of having governments and institutions making rules in cyberspace.</div>
<h4></h4>
<h4>Questions to Consider</h4>
<div>In the end, whether you are for .xxx or against it, you should ask yourself some basic questions about how you want the future of the Internet to look:</div>
<ul>
<li>Are you opening up the door to let non-adult friendly entities tell you where you can and cannot host your site in cyberspace?</li>
<li>Will .xxx really help parents and teachers protect children from adult related material?</li>
<li>Are you supporting Internet censorship when other countries have stated they will block .xxx sites?</li>
<li>Will .xxx ever be embraced and enforced worldwide? Or will sites still be able to register adult sites as .com, .net or .org?</li>
</ul>
</div>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/xxx-and-net-neutrality/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The Levels of Outsourcing</title>
		<link>http://zacharykwilliamson.com/the-levels-of-outsourcing/</link>
		<comments>http://zacharykwilliamson.com/the-levels-of-outsourcing/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 14:09:05 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[BPO Consulting]]></category>
		<category><![CDATA[bpo]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[levels of outsourcing]]></category>
		<category><![CDATA[outsourcing consultant]]></category>
		<category><![CDATA[outsourcing options]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2570</guid>
		<description><![CDATA[Okay, so you&#8217;ve already decided that you want to outsource a company process, project or campaign. Now, your next step is to decide your level of engagement and here I will be talking about those different levels of outsourcing options to help guide you in the right direction or at least give you some background [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/the-levels-of-outsourcing/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p><a href="http://zacharykwilliamson.com/wp-content/uploads/levels-of-outsourcing.jpg"><img class="alignleft size-full wp-image-2571" title="levels-of-outsourcing" src="http://zacharykwilliamson.com/wp-content/uploads/levels-of-outsourcing.jpg" alt="Choosing the levels of outsourcing options" width="263" height="191" /></a>Okay, so you&#8217;ve already decided that you want to outsource a company process, project or campaign. Now, your next step is to decide your level of engagement and here I will be talking about those different levels of outsourcing options to help guide you in the right direction or at least give you some background knowledge. Things to bring into consideration when making this decision are quality, involvement, risk and last but not least, costs. After reading this you should find the task of choosing how to outsource a lot easier. I first started outsourcing in 2005 and if I had a chance to read an article like this, I think I could have saved myself a lot of time and money.</p>
<h3>Outsourcing Levels</h3>
<p>Level 1: Open Your Own Offshore Facility<br />
Level 2: Seat Lease<br />
Level 3: Lease a &#8220;warm seat&#8221;<br />
Level 4: Fully Managed</p>
<h2>Level 1: Open Your Own Offshore Facility</h2>
<p>This option provides the lowest costs but requires a greater upfront investment. One must acquire commercial real estate through lease or purchase. Build out the infrastructure which in most cases requires T1 connections and a sophisticated networking system. Filing foreign corporations and following international tax law. The upside to all of this time and money spent is that your operating cost can be as low as $5 per hour per agent. This goes for IT staff as well as telemarketing operations.</p>
<h2>Level 2: Seat Leasing</h2>
<p>This model probably provides the best value and flexibility but it does require for you or one of your employees to work on location at the offshore facility. With seat leasing you are literally leasing a seat or workstation, inside an already established call center of IT facility; However, you are the one to fill that seat and manage the team. With this option you pay one flat rate each month to have the office space and infrastructure provided for you as a service. The only aspects you need to worry about are the recruiting, training, management and payroll. This is a great option for those that want to scale up without taking on too much risk.</p>
<h2><a href="http://zacharykwilliamson.com/wp-content/uploads/outsourcing-levels-and-options.jpg"><img class="size-medium wp-image-2575 alignright" title="outsourcing-levels-and-options" src="http://zacharykwilliamson.com/wp-content/uploads/outsourcing-levels-and-options-300x281.jpg" alt="Outsourcing Levels and Options are hard to make" width="300" height="281" /></a>Level 3: Lease a &#8220;warm seat&#8221;</h2>
<p>This outsourcing option is a middle of the road solution that people usually find useful when making transitions. A warm seat means even the agent is provided for you and payroll is worked into the price. This only leaves management for you to worry about. That being said, you may still want to send a manager to work on-site with your team or you can manage them remotely with emails, reports or even via Skype. Click here for a <a title="Seat Lease Outsourcing" href="http://zacharykwilliamson.com/seat-lease-outsourcing" target="_blank">comparison between seat leasing and a warm seat</a>.</p>
<h2>Level 4: Fully Managed Outsourcing Solution</h2>
<p>The title of this one is self-explanatory. Very minimal training or guidance may be required in the beginning but after the first month, your process should be on autopilot while you occasionally check the reports from time to time.</p>
<p>I wasn&#8217;t able to put as many details into this article as I expected so I will be coming back and filling in further details. In the meantime, if you have any questions, feel free to get a conversation started in the comments below.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/the-levels-of-outsourcing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>SEO Outsourcing &amp; White Label Service</title>
		<link>http://zacharykwilliamson.com/seo-outsourcing/</link>
		<comments>http://zacharykwilliamson.com/seo-outsourcing/#comments</comments>
		<pubDate>Sat, 10 Dec 2011 14:41:01 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[full-image]]></category>
		<category><![CDATA[india]]></category>
		<category><![CDATA[offshore]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[philippines]]></category>
		<category><![CDATA[romania]]></category>
		<category><![CDATA[seo +]]></category>
		<category><![CDATA[seo outsourcing]]></category>
		<category><![CDATA[whitelabel seo]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=1114</guid>
		<description><![CDATA[We are a fully equipped SEO fulfillment company offering 3 options&#8230;

Option 1:Seat Leasing-
With this package we provide you office space and infrastructure. When provide the agent too, that is what&#8217;s known as a &#8220;Warm Seat&#8221;. We charge a low flat rate per month, per SEO agent. The agent(s) will be dedicated to your account and [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/seo-outsourcing/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p style="text-align: center;"><strong>We are a fully equipped SEO fulfillment company offering 3 options&#8230;</strong><br />
<a href="http://zacharykwilliamson.com/wp-content/uploads/seo-outsourcing-options.jpg"><img class=" wp-image-2707 aligncenter" title="SEO Outsourcing Options" src="http://zacharykwilliamson.com/wp-content/uploads/seo-outsourcing-options.jpg" alt="SEO Outsourcing Options" width="552" height="415" /></a></p>
<h3>Option 1:Seat Leasing-</h3>
<p>With this package we provide you office space and infrastructure. When provide the agent too, that is what&#8217;s known as a &#8220;Warm Seat&#8221;. We charge a low flat rate per month, per SEO agent. The agent(s) will be dedicated to your account and will work exclusively on your site(s) for 40 hours per week. In addition, you get to choose the agents and the location; Romania, India or the Philippines. Its called a warm seat because that&#8217;s all you get, a workstation and someone to keep the seat warm. This allows your company to retain full control over the process and delegate the daily tasks for your agents. You can have them use SEO software like Scrapebox, Xrumer and SEnuke or you can have them add high quality links manually. That being said, some of our customers also use their SEO agents to answer emails, manage live chat support, data entry and even answering the phone. Your agents are virtual assistants and behave as an extension of your company. It will be up to you to manage and delegate their daily activities and schedule.<br />
<strong>Price: $999 to $1,200 per agent</strong> (3 agents minimum)<a href="http://zacharykwilliamson.com/wp-content/uploads/seo-outsourcing-consulting.jpg"><img class="size-full wp-image-1115 alignright" title="seo-outsourcing-consulting" src="http://zacharykwilliamson.com/wp-content/uploads/seo-outsourcing-consulting.jpg" alt="SEO Outsourcing Consulting" width="275" height="183" /></a></p>
<h3>Option 2: Complete SEO Outsourcing-</h3>
<p>We call this option, &#8220;autopilot&#8221; because we handle the whole process without your instruction. Just like with option 1, we still use a dedicated team of SEO agents working 40 hours per week however, in this model, we include one highly trained SEO project manager to manage the team and oversea the operation. We use an ever-changing off-page SEO strategy, starting with 100% white-hat link building, using high quality, unique content to get links and build a solid foundation. We then follow that up with daily social media, forum posting, blogging, press releases, web2.0 and much more. Once a solid foundation is set, we then build levels of linkwheels on top of that, using more advanced techniques and automated software.  You will receive super transparent reports that show every detail of our activity. In addition, this offer also comes with an in-depth, on-page SEO analysis of your site and its content. On-page optimization could attribute to 30% or more of your site&#8217;s performance in the search engines. We use advanced techniques to dig deep into the coding of your site and it&#8217;s content so that it will be 100% compliant and search engine friendly. Crawlability, CMS optimization, link structure as well as stuff like code checkup, special tags, code compliance,  OpenGraph and much more.<br />
<strong>Price: $1,200 to $1,600 per agent/month</strong> (3 agents minimum)</p>
<h3>Option 3: Open Your Own Facility &amp; Consulting</h3>
<p>I&#8217;m usually unavailable for direct hire but I often find the time to take small consulting contracts when the opportunity presents itself. With over 8 years of SEO experience and 6 years of outsourcing experience, I have a unique skill-set that can help reduce the learning curve and get your operation off to a good start. Not only am I great at SEO and can assist with recruiting, training and creating company protocol but I also have extensive experience in outsourcing tax codes, opening branch offices, overseas corporate filings, commercial real estate acquisition, IT infrastructure requirements and much more. Take the guesswork out of it and bring me in on a consulting basis.<br />
<strong>Price: $1,999 per week</strong> (plus travel expenses)</p>
<blockquote><p>While SEO outsourcing may not be a good fit for smaller operations, our services are ideal for mid-sized to large companies. The offering is simple, we will setup a dedicated team of 3 or more <span style="text-decoration: underline;">SEO outsourcing agents</span> to work full-time on your website(s).</p>
<p><strong>Term</strong></p>
<p>The terms of the contract will be for a minimum of 3 to 6 months. After 6 months, you will have the ability to lock in the contract on a year to year basis.</p>
<p><strong><a href="http://zacharykwilliamson.com/wp-content/uploads/seo-outsourcing-reports.jpg"><img class="alignright size-full wp-image-1116" title="seo-outsourcing-reports" src="http://zacharykwilliamson.com/wp-content/uploads/seo-outsourcing-reports.jpg" alt="SEO outsourcing Reports" width="249" height="202" /></a>Reporting</strong></p>
<p>Minute by minute reports are updated via <a title="Google Docs Real-time Reporting" href="http://docs.google.com" target="_blank">Google Docs</a> and are accessible to you to 24&#215;7. You can actually see the spreed sheet being filled out by your SEO outsourcing agents in real-time! The reports include the number of links added, social media bookmarks, blogging efforts, on-page attributes and content creation as well as several other metrics that will help you accurately track our performance.</p>
<p><strong>Accessibility</strong></p>
<p>You will still have direct access to your team via VOIP telephone, IM chat, email and we even have a live streaming webcam so you can see me and your team in action! Furthermore, we assign an account manager that will act as your second point of contact. I encourage everyone I work with to come visit our facility at least once but if you are unable to make it out to see us in person, we can always setup video conferences via Skype.</p>
<p><strong><a href="http://zacharykwilliamson.com/wp-content/uploads/actual-seo-results.png"><img class="alignright size-full wp-image-1117" title="actual-seo-results" src="http://zacharykwilliamson.com/wp-content/uploads/actual-seo-results.png" alt="Results from a recent SEO outsourcing campaign" width="484" height="213" /></a>Expectations</strong></p>
<p>The Picture above shows actual results from a 3month campaign with 14 SEO agents. &#8220;Based on my track record, you can expect to see a 50% to 100% increase in traffic within the first 6 months as long as you can dedicate enough resources.&#8221; -Zachary K Williamson<br />
<strong>Price</strong><br />
$999 to $1,600 per agent per month depending on term and contract. We have a 3 agent minimum so our smallest commitment is $2,997.00 per month. We suggest 10 agents or more for larger sites in competitive niches.</p></blockquote>
<h2>SEO Outsourcing Locations &amp; Experience</h2>
<p>Our home-base is located in Wilmington, North Carolina USA but we now have offices in Bucharest, Romania, New Delhi, India and the Philippines. This enables us to provide high quality SEO outsourcing at a fraction of the cost. Most people understand the value of SEO and on that same note, every businessman understands the benefits of reducing labor costs by 50% or more! This is why <strong>SEO outsourcing</strong> has become the competitive edge for many businesses today. Outsourcing your search engine optimization can help you achieve high ROIs with the scalability to easily expand and take your company to the next level.</p>
<p>We are not just your average SEO outsourcing company and here&#8217;s why&#8230; Our staff is made up of highly trained and dedicated copywriters, bloggers, forum moderators, social media experts, link builders, programmers and on-page SEO optimizers. This &#8220;Dream Team&#8221; as we like to call it, is led by a true SEO outsourcing veteran Zachary Williamson, who has a long track record of bringing in millions of clicks to world class websites. We offer an effective and affordable SEO solution for mid-sized to large companies but its also a great whitelabel service for established SEO companies that are looking to lower cost and expand their operation.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/seo-outsourcing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Quote</title>
		<link>http://zacharykwilliamson.com/seo-quote/</link>
		<comments>http://zacharykwilliamson.com/seo-quote/#comments</comments>
		<pubDate>Wed, 07 Dec 2011 08:41:22 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[how to find seo services]]></category>
		<category><![CDATA[seo companies]]></category>
		<category><![CDATA[seo outsourcing]]></category>
		<category><![CDATA[seo quote]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2552</guid>
		<description><![CDATA[WARNING: Read this before you shop around for a SEO quote. I decided to write this article to help give my readers a better understanding of how to engage a SEO company and receive an accurate and honest quote. When most people call or write me, one of the first things they say is, &#8220;how [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/seo-quote/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p><strong><a href="http://zacharykwilliamson.com/wp-content/uploads/seo-quotations.jpg"><img class="alignleft size-full wp-image-2553" title="seo-quotations" src="http://zacharykwilliamson.com/wp-content/uploads/seo-quotations.jpg" alt="How to get SEO quotations " width="225" height="192" /></a>WARNING:</strong> Read this before you shop around for a SEO quote. I decided to write this article to help give my readers a better understanding of how to engage a SEO company and receive an accurate and honest quote. When most people call or write me, one of the first things they say is, &#8220;how much are your services&#8221;? A broad question like this only lets me know this person doesn&#8217;t really understand SEO in the first place and therefore could fall pray to unscrupulous practices. <strong>To get the right answers, you need to ask the right questions.</strong> This is why you must at least have a basic understanding of SEO before you are even qualified to order SEO services. That being said, the first question should be something like, &#8220;What type of SEO services do you provide?&#8221; or &#8220;How does your program work?&#8221;.</p>
<h2>On-Page or Off?</h2>
<p>Next, you should know that SEO can be separated into two categories, <a title="On-page SEO Services" href="http://zacharykwilliamson.com/on-page-seo-attributes/" target="_blank">on-page SEO</a> and off-page. On-page encompasses coding and design as well as content and server management. Most SEO firms only offer on-page analysis or on-page SEO consulting, meaning that they will tell you what to do but its up to you and your developers to implement the changes. If the company does do the on-page services then the quote can range widely as some sites may require a full rebuild while others just need simple tweaking.</p>
<p><a href="http://zacharykwilliamson.com/wp-content/uploads/seo-quote.png"><img class="alignright size-full wp-image-2554" title="seo-quote" src="http://zacharykwilliamson.com/wp-content/uploads/seo-quote.png" alt="Get a SEO quote" width="200" height="200" /></a>Off-page SEO boils down to link building and social media. Starting with the types of link building, you want to be sure they are not just using black-hat software to build the links instead they should be built manually. Secondly, they should use high quality content to build these links and definitely, no spinning (spinning is using synonyms to automatically rewrite articles). I&#8217;m not saying that you shouldn&#8217;t explore black-hat techniques but 10,000+ black hat links are usually equal to just a few good quality links. Lastly, black hat SEO done wrong, can actually get your site completely removed from Google&#8217;s search results so you should probably run the other way if someone offers these types of services exclusively. The same applies with social media, there are tons of black hat social media programs out there that will create social media accounts, add friends and more. The problem is that Facebook, Twitter and many others are catching on to this and when they catch you, they will erase your accounts causing you to loose several man-hours of work. Not to mention, social media is all about engaging the community so why would you intrust a black hat program to represent your company?</p>
<h2>SEO Manpower</h2>
<p>Knowing this, your next question should be how many people will be working on my account and how many man-hours will be spent working on my website? As I said, the best links come from high quality content and this content takes time and skill to produce. Just one &#8220;high quality&#8221; link could take anywhere from 2 to 8 hours to produce and if your site requires thousands of links to compete with your competitors, then you could require a whole team of SEO agents working full-time on your account. Knowing this will also help you gauge the SEO quote, as the amount of man-hours is directly related to the costs.</p>
<p>Lastly, ask for the name their head SEO and checkout their case studies. In the world of SEO, proof is in the pudding. And don&#8217;t let them pull one of those &#8220;cobbler&#8217;s kids&#8221; excuses, meaning they don&#8217;t have time to promote their own site. Their own website should be 100% optimized and should rank in Google for the type of searches they are competing for. Once you find out the name of their top SEO, type it in Google and if he or she is worth a damn then you should be able to find a wealth of information about them. Simply put, if they can&#8217;t get themselves ranked high in Google then the chances are they won&#8217;t be able to help you either. If you have anymore questions just leave a comment below or contact me directly. I&#8217;m usually eager and happy to answer SEO questions and always give  free phone consultations.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/seo-quote/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>101 Reasons Why you should Vote for Ron Paul?</title>
		<link>http://zacharykwilliamson.com/101-reasons-why-you-should-vote-for-ron-paul/</link>
		<comments>http://zacharykwilliamson.com/101-reasons-why-you-should-vote-for-ron-paul/#comments</comments>
		<pubDate>Sat, 26 Nov 2011 16:47:03 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[Ron Paul 2012]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[president]]></category>
		<category><![CDATA[ron paul]]></category>
		<category><![CDATA[vote]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2535</guid>
		<description><![CDATA[30 Years of Consistency

Clear Issues

Ron Paul is a true Statesman
A statesman is a politician with a long and respected career in national level politics. Ron Paul first served in congress in 1976 and now has over 30 years of political experience.
Ron Paul is also a &#8220;Man of the States&#8221;
Because he wants to restore the power [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/101-reasons-why-you-should-vote-for-ron-paul/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><h1>30 Years of Consistency</h1>
<p><iframe width="420" height="315" src="http://www.youtube.com/embed/FxHkNNPou-Q" frameborder="0" allowfullscreen></iframe></p>
<h1>Clear Issues</h1>
<p><iframe width="420" height="315" src="http://www.youtube.com/embed/hbgSbbshddc" frameborder="0" allowfullscreen></iframe></p>
<h1>Ron Paul is a true Statesman</h1>
<p>A statesman is a politician with a long and respected career in national level politics. Ron Paul first served in congress in 1976 and now has over 30 years of political experience.</p>
<h1>Ron Paul is also a &#8220;Man of the States&#8221;</h1>
<p>Because he wants to restore the power of the states. The founding fathers designed this political hierarchy to keep the Federal branch from getting absolute power.  Even before Ronald Regan gave his famous <a title="States Rights Speech" href="http://en.wikipedia.org/wiki/States%27_rights_%28speech%29" target="_blank">State&#8217;s Rights Speech</a> in 1980, Ron Paul was actively working to cut federal funding and agencies to accomplish as Regan put it,  &#8220;restore to states and local governments the power that properly belongs to them.&#8221; Ron Paul also argues that the states can handle many local issues better and much cheaper than the Federal government can.</p>
<h2>Ron Paul is Consistent</h2>
<p>Actually, he is arguably the be most consistent man in Washington and holds the cleanest voting record that proves he has fighting these issues for his whole career without flip-flopping. Some of the other candidates have already flopped around many times just in their short careers.</p>
<h2>More Diplomacy in Foreign Policy</h2>
<p>Instead of bombs, invasions and lengthy occupations, Ron Paul wants to use our 12,000 registered diplomats to maintain relationships with foreign countries. In addition he wants to close more than 90% of our 130 overseas military bases and spend that money on the military defense of our own nation.</p>
<h2>Ron Paul Hates Nation Building</h2>
<p>He has been very outspoken about America&#8217;s involvement in secret operations to overthrow foreign governments but also against invading and/or occupying other nations without just cause and a congressional approval. He says things like, &#8220;Don&#8217;t do anything to other nations that we wouldn&#8217;t want them to do to us&#8221; and &#8220;We are not the world police&#8221;. The other candidates have ALL publicly announced that they will take action against Iran if voted into office!<br />
<iframe src="http://www.youtube.com/embed/8bpj6uwkVm0" frameborder="0" width="420" height="315"></iframe></p>
<h2>Ron Paul is an Astute Economist</h2>
<p>Studying American economics since the early 1960s, he became good friends of Hans Sennholz and Murray Rothbard, Austrian school economists. In 1971 when Nixion removed the Gold Standard Ron Paul was quoted saying, &#8220;After that day, all money would be political money rather than money of real value. I was astounded.&#8221; Moreover, as early as 2001 he campaigned against the mechanisms that caused the real estate bubble. Here&#8217;s the footage below&#8230;<br />
<iframe src="http://www.youtube.com/embed/A5nGCpzel6o" frameborder="0" width="420" height="315"></iframe></p>
<h2>Ron Paul Wants to Audit the Fed</h2>
<p>He&#8217;s not just saying this to get good publicity, in fact he&#8217;s been saying it for years. The Federal Reserve is a sham. Its not a government agency. Instead, its a private bank with a misleading name just like Fedex. This bank prints our money and sells it to the government at a rate of interest. They have been manipulating our currency and always seem to come out ahead. Kinda like how the house always wins at a casino. The Fed is said to have profited as much as 30 Trillion dollars since its conception yet they have never been audited. The government should manage our central banking not these guys and in doing so it will be managed in a very transparent manor. We just learned that the Fed transferred 7.7 TRILLION dollars to Wall Street banks! Here&#8217;s the footage of the announcement.<br />
<iframe width="420" height="315" src="http://www.youtube.com/embed/X1dkZShYP78" frameborder="0" allowfullscreen></iframe></p>
<h2>Ron Paul is a Constitutionalists</h2>
<p>He strongly believes in the preservation of United States Constitution, the Declaration of Independence and the Bill of Rights. The founding fathers foresaw and warned us about many of the political injustices that we face today. His favorite answer seems to be, &#8220;follow the Constitution and we wouldn&#8217;t have this problem in the first place.&#8221;</p>
<p>I&#8217;ll be adding the reasons daily but if you want to help please feel free to include your reasons in the comments below and I’ll even welcome any reasons why he should NOT be elected. That is, if you can think of any. <img src='http://zacharykwilliamson.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/101-reasons-why-you-should-vote-for-ron-paul/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google Plus + Pages for Brands and Business</title>
		<link>http://zacharykwilliamson.com/seo-google-plus-for-business/</link>
		<comments>http://zacharykwilliamson.com/seo-google-plus-for-business/#comments</comments>
		<pubDate>Mon, 07 Nov 2011 13:52:58 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[+ page]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Google +]]></category>
		<category><![CDATA[google + for business]]></category>
		<category><![CDATA[google plus optimization]]></category>
		<category><![CDATA[plus for businesses]]></category>
		<category><![CDATA[plus pages]]></category>
		<category><![CDATA[seo +]]></category>
		<category><![CDATA[seo for Google plus]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2224</guid>
		<description><![CDATA[Google has finally open up Plus for businesses! Just earlier today Google formally announced that you can now create business pages in Google Plus just as you would on Facebook. In addition, Google has also announced that they will be giving greater authority to these Plus pages in their search results. Within the week Google [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/seo-google-plus-for-business/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p>Google has finally open up Plus for businesses! Just earlier today Google formally announced that you can now create business pages in Google Plus just as you would on Facebook. In addition, Google has also announced that they will be giving greater authority to these Plus pages in their search results. Within the week Google will be implementing a new direct search feature that they are calling &#8220;Direct Connect&#8221;. Direct Connect is designed to help users find a company&#8217;s + page. People searching in Google for a particular company can simply add a + in front of their search query and they will be sent directly to the associated + page. For example if you type +The Muppets, then you will be directed to the Muppet&#8217;s official Plus fan page, which by the way is here <a href="https://plus.google.com/118177189004466545044/posts" title="The Muppets Google + Page" target="_blank">The Muppets + Page</a>. The fact that Google gets to make these rules tells us that Plus pages will blow Facebook pages out of the water when it comes search engine visibility of your social media networks.</p>
<h2><a href="https://plus.google.com/u/0/pages/create" title="Create a Google Plus Page" target="_blank">Here&#8217;s the Link to Create a + Page</a></h2>
<h3>Here&#8217;s the Video about Direct Connect for +Pages</h3>
<p><iframe width="420" height="243" src="http://www.youtube.com/embed/NY8L_SzNr70" frameborder="0" allowfullscreen></iframe></p>
<h3>Here&#8217;s the Video Released with the Announcement&#8230;</h3>
<p><iframe width="420" height="243" src="http://www.youtube.com/embed/8Ccf5GxM7vg" frameborder="0" allowfullscreen></iframe></p>
<h2>Google Plus for Businesses</h2>
<p>Use Google Plus for your business website and you will be guaranteed to see an increase in your SEO rankings. SEO for Google plus is a no-brainer, he who owns the search engine gets to make the rules. Conducting SEO campaigns using Google Plus for brands and Business websites is a completely new and effective way to increase exposure and traffic. Google has already added new Plus+ metrics and features inside <a title="Google Webmaster Tools" href="http://www.google.com/webmasters/tools/" target="_blank">Google Webmaster Tools</a> to show you the exact impact that Plus will have on your site&#8217;s rankings. This is a clear indication that Google plans to reward the hell out of anyone the uses Google Plus techniques in their SEO stagey. This being said, if you don&#8217;t have plans to start getting active in Google Plus then you will be left behind in the dust!<a href="http://zacharykwilliamson.com/wp-content/uploads/plus-metrics-wmt.png"><img class="alignright size-thumbnail wp-image-2227" title="plus-metrics-wmt" src="http://zacharykwilliamson.com/wp-content/uploads/plus-metrics-wmt-150x150.png" alt="SEO Google's +1 Metrics in Webmaster Tools" width="150" height="150" /></a></p>
<h2>SEO Meets SMO in Google Plus</h2>
<p>With Facebook&#8217;s potential for search and Bing&#8217;s advancements in social search, Google had no choice but to launch <a title="Google Plus" href="http://plus.google.com" target="_blank">Google Plus</a>, their third attempt at social media. The 3rd time must truly be a charm because with Plus+, they really got it right! Google is still the #1 site in the world while Facebook is still #2 but that only depends on the metrics you use to measure who really is #1. Google gets more raw visits from people using their search engine, while Facebook actually gets more usage time. Social media has turned into such an online phenomenon that no company, especially Google, can afford to ignore it. The reason is simple, how can you provide good search results if you don&#8217;t even know what people are really talking about or which sites they really &#8220;like&#8221;? This is why it is so important to use the data gathered on social media sites to help determine which websites are truly the best quality. If there is a lot of hype of a frequently used site out there that everyone is talking about then obviously Google should include it in their results as well. SEO for Google Plus is a perfect marriage between SEO and SMO and the end result will be a much higher quality index of websites.</p>
<h3><a href="http://zacharykwilliamson.com/wp-content/uploads/google-plus-for-business-websites.png"><img class="alignleft size-full wp-image-2228" title="google-plus-for-business-websites" src="http://zacharykwilliamson.com/wp-content/uploads/google-plus-for-business-websites.png" alt="Hot to Optimize Google Plus for Business Websites" width="240" height="190" /></a>How to SEO Google Plus</h3>
<p>The first thing to consider is using ethical techniques aka White Hat SEO. Using black hat techniques in Facebook will only get your profile or you page erased and even though this sucks, your sites still remains untouched but if you get caught manipulating Google Plus in the same manor, the consequences could be a complete banning of your site from Google&#8217;s search results. That being said, stay away from automated tools, fake accounts, multiple accounts  and spamming. This is why an aggressive Google Plus SEO campaign will be labor intensive. You will want to build up a large network of contacts and create <a title="Google Plus Circles" href="http://plus.google.com/circles" target="_blank">Plus Circles</a> accordingly to the type of audience you are trying to target. We do expect to see full business profiles in the near future but for now, Google has already integrated <a title="Google Groups" href="http://groups.google.com/" target="_blank">Google Groups</a> and <a title="Google Sites" href="http://sites.google.com/" target="_blank">Google Sites</a> into Google Plus so you can use these as marketing tools just as you would in Facebook. Lastly, make sure you integrate your site with <a title="Signin with Google OpenID connect" href="http://code.google.com/apis/accounts/" target="_blank">Google OpenID connect</a> and of course use the <a title="Add the +1 Button to your site" href="http://www.google.com/webmasters/+1/button/" target="_blank">+1 button</a> on every page (Google&#8217;s version of the &#8220;Like&#8221; button). SEO for Google Plus is just getting started but please bookmark this article so you can check back for regular updates on how to SEO Google Plus For Businesses.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/seo-google-plus-for-business/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Google Crawls Facebook Comments</title>
		<link>http://zacharykwilliamson.com/google-crawls-facebook-comments/</link>
		<comments>http://zacharykwilliamson.com/google-crawls-facebook-comments/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 18:09:05 +0000</pubDate>
		<dc:creator>Zachary Williamson</dc:creator>
				<category><![CDATA[SEO Outsourcing]]></category>
		<category><![CDATA[comments]]></category>
		<category><![CDATA[crawlability]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google +]]></category>
		<category><![CDATA[indexing]]></category>
		<category><![CDATA[social search]]></category>
		<category><![CDATA[user generated content]]></category>

		<guid isPermaLink="false">http://zacharykwilliamson.com/?p=2519</guid>
		<description><![CDATA[
Google Announces That They Can Now Index Facebook Comments
Surprise, surprise, Google can now crawl AJAX and JavaScript based Facebook comments directly out of a &#60;iFRAME&#62; on your website. This means that finally comments being made using plugins like Disqus and Facebook Comments for WordPress are being crawled and indexed! The implications for this are massive. [...]]]></description>
			<content:encoded><![CDATA[<fb:like href='http://zacharykwilliamson.com/google-crawls-facebook-comments/' send='true' layout='standard' show_faces='true' width='450' height='65' action='like' colorscheme='light' font='lucida+grande'></fb:like><p><a href="http://zacharykwilliamson.com/wp-content/uploads/not-really-matts-blog-facebook-page.jpg"><img class="alignnone size-full wp-image-2521" title="not-really-matts-blog-facebook-page" src="http://zacharykwilliamson.com/wp-content/uploads/not-really-matts-blog-facebook-page.jpg" alt="This is not really Matt's Facebook page BTW :-(" width="420" height="266" /></a></p>
<h1>Google Announces That They Can Now Index Facebook Comments</h1>
<p>Surprise, surprise, Google can now crawl AJAX and JavaScript based Facebook comments directly out of a &lt;iFRAME&gt; on your website. This means that finally comments being made using plugins like Disqus and Facebook Comments for WordPress are being crawled and indexed! The implications for this are massive. Not just for the ability to refresh your pages with user generated content, (which, Google loves, by the way.) but also because AJAX, JavaScript and &lt;IFRAMES&gt; have long been considered the dark abyss for Googlebot as it was unable to index the content within. The battle between search engines and SEOs will never be the same!</p>
<h2>What Does Google&#8217;s Ability to Crawl FB Comments Mean for SEO?</h2>
<p>Google inches even closer to running more of a <strong>Social Search Engine</strong> where SEO techniques should favor freshness, social media, Web2.0 and user generated content. Not only is it time to get more serious about social media integration with your own site but if you haven&#8217;t already, its high-time to get more aggressive practicing social media optimization techniques. SMO was always considered SEO&#8217;s little sister but I have a feeling she might pack an increasingly strong punch as our search engines evolve to a hyper social web. Most of the top optimizers in the industry already agree that social media optimization is a MUST in a post panda world. To sum it up in one sentence, &#8220;Like is the new link&#8221;.</p>
<p>The implications go far beyond social search. Being able to index AJAX, JavaScript and &lt;IFRAMES&gt; means that APIs and rich media integration across different websites just became search engine friendly. This could usher in a new era. What will we call it? Web2.1&#8230; lol.</p>
]]></content:encoded>
			<wfw:commentRss>http://zacharykwilliamson.com/google-crawls-facebook-comments/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

